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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Customer Analysis, Market Research, Generative Model Architectures, Data Preprocessing, Market Analysis, Data Analysis, Data Visualization Software, Consumer Behaviour, AI Integrations, Business Strategy, Business Planning

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, Marketing Collateral, Copywriting, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies, Strategic Thinking, Market Intelligence

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    STARWEAVER

    ChatGPT (and other AI) for Product Management & Innovation

    Skills you'll gain: AI Enablement, Customer Insights, Innovation, Customer Analysis, Artificial Intelligence, Business Modeling

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    International Marketing Strategies and Global Trade

    Skills you'll gain: Global Marketing, Market Analysis, International Finance, Market Research, Consumer Behaviour, Market Intelligence, Marketing, Promotional Strategies, Culture, Business Management, Marketing Management, Strategic Marketing, Business Ethics, Market Opportunities, Marketing Planning, Legal Risk, Cultural Diversity, Marketing Strategies, Revenue Management, Economics

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Elevate Team Productivity with Crew AI

    Skills you'll gain: CrewAI, AI Orchestration, AI Workflows, Agentic Workflows, Workflow Management, Generative AI Agents, AI Integrations, Business Process Automation, Tool Calling, Automation, Agentic systems, Decision Making, Process Improvement

    ★ 4.8 (27) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Brand Equity, Analytics & Marketing Intelligence

    Skills you'll gain: Surveys, Brand Awareness, Pivot Tables And Charts, Brand Management, Marketing Analytics, Branding, Dashboard Creation, Google Analytics, Looker (Software), Business Intelligence, Stakeholder Communications, Market Research, Key Performance Indicators (KPIs), Financial Forecasting, Data Storytelling, Tableau Software, Power BI, Forecasting, Regression Analysis, SQL

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    商务英语课程:市场与营销英语 Marketing & Sales

    Skills you'll gain: Sales Presentation, Sales Presentations, Selling Techniques, Product Marketing, General Sales Practices, Marketing Materials, Presentations, Marketing, Product Promotion, Persuasive Communication, Business Correspondence, Advertising, Public Speaking, Marketing Communications, Business Writing, Influencing, Sales, Business Communication, Marketing Psychology, Concision

    ★ 5 (8) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Biz Dev: Identifying Growth Opportunities

    Skills you'll gain: Competitive Analysis, Business Development, Data-Driven Decision-Making, Generative AI, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Strategic Thinking, Market Trend, Business Intelligence, Business Strategy, Sustainable Business, Forecasting, AI Integrations, Strategic Planning

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Building a Strong Business Foundation

    Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Financial Management, Marketing Strategies, Entrepreneurship, Customer Acquisition Management, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Interviewing Skills, Social Media, Product Improvement, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Sales Proposals and Presentations

    Skills you'll gain: AI Personalization, Proposal Writing, Sales Presentations, Proposal Development, Sales Presentation, Sales Strategy, Storytelling, Presentations, Data Storytelling, Sales Process, Market Research, Anthropic Claude, Microsoft PowerPoint, AI Integrations

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Uncover Insights: AI-Driven Focus Groups

    Skills you'll gain: Focus Group, Prompt Engineering, Qualitative Research, Market Research, Discussion Facilitation, Data Synthesis, Customer Insights, Business Research, Real Time Data, User Feedback, Analysis, Design Research, Data Analysis, Artificial Intelligence, AI Integrations, Generative AI

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, MarTech, Shared Media, Social Media Marketing, Marketing Strategies, Digital Transformation, Content Marketing, Consumer Behaviour, Brand Management, Digital Marketing, Social Media, Branding, Digital Media Strategy, Market Dynamics, Digital Advertising, E-Commerce, Emerging Technologies, Empowerment, Innovation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular market research courses

  • Enhancing Customer Insights with Generative AI: Coursera
  • Generative AI in Product Development Training: Simplilearn
  • ChatGPT (and other AI) for Product Management & Innovation: STARWEAVER
  • International Marketing Strategies and Global Trade: EDUCBA
  • Elevate Team Productivity with Crew AI: Coursera
  • Brand Equity, Analytics & Marketing Intelligence: Coursera
  • 商务英语课程:市场与营销英语 Marketing & Sales: Arizona State University
  • GenAI for Biz Dev: Identifying Growth Opportunities: Coursera
  • Building a Strong Business Foundation: Packt
  • GenAI for Sales Proposals and Presentations: Coursera

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