• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • U

    University of Pennsylvania

    Arts and Culture Strategy

    Skills you'll gain: Risk Analysis, Risk Management, Organizational Structure, Risk Mitigation, Organizational Strategy, Culture Transformation, Strategic Leadership, Art History, Organizational Effectiveness, Drive Engagement, Target Market, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Performing Arts, Target Audience, Communication Strategies

    ★ 4.6 (239) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Enterprise AI Strategy and Investment

    Skills you'll gain: AI Product Strategy, Generative AI, Responsible AI, Decision Intelligence, Strategic Thinking, Business Strategy, Key Performance Indicators (KPIs), Technology Strategies, Performance Measurement, Business Metrics, Environmental Social And Corporate Governance (ESG), Business Priorities, Digital Transformation, Verbal Strategic Communication, Technical Communication, Competitive Intelligence, Corporate Sustainability, Strategic Prioritization, Competitive Analysis, Benchmarking

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, New Business Development, Strategic Thinking, Corporate Strategy, Market Dynamics, Target Market

    ★ 4.9 (50) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Illinois Urbana-Champaign

    Technology Strategy: Creative Destruction

    Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Business Transformation, Organizational Strategy, Business Strategy, Strategic Thinking, Product Management, Market Dynamics, Emerging Technologies, Competitive Analysis, Network Model

    ★ 4.8 (66) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Healthcare Strategy and Innovation

    Skills you'll gain: Health Informatics, Verbal Strategic Communication, Strategic Communication, Health Technology, Strategic Planning, Business Analysis Tools, Business Planning, Innovation, Telehealth, Organizational Strategy, Design Thinking, Health Information Management, Business Strategy, Strategic Leadership, Informatics, Health Care Administration, Strategic Thinking, Emerging Technologies, Agile Methodology

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Leadership and Business Strategy

    Skills you'll gain: Plan Execution, Team Leadership, Business Strategy, Performance Measurement, Creative Thinking, Leadership Studies, Creativity, Leadership and Management, Business Strategies, Team Performance Management, Management Training And Development, Innovation, Strategic Planning, Organizational Strategy, Team Management, Emotional Intelligence, Organizational Leadership, Culture Transformation, Competitive Analysis, Strategic Leadership

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Media Planning and Advertising Strategy

    Skills you'll gain: Media Planning, Digital Advertising, Media Strategy, Advertising Campaigns, Digital Media Strategy, Online Advertising, Paid media, Target Audience, Advertising, Media and Communications, Campaign Planning, Digital Marketing, Marketing Channel, Cross-Channel Marketing, Performance marketing, Digital Marketing Campaigns, Marketing Effectiveness, Marketing, Planning, Decision Making

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Organizational Strategy for Competitive Advantage

    Skills you'll gain: Business Management, Business Leadership, Organizational Effectiveness, Decision Making, Innovation, Corporate Sustainability, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Systems Thinking, Competitive Analysis, Strategic Partnership, Business Modeling, Environmental Social And Corporate Governance (ESG), Market Analysis, Influencing, Value Propositions, Growth Strategies, Culture

    ★ 4.7 (4.3K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Minnesota State University, Mankato

    Brand Positioning and Strategy

    Skills you'll gain: Competitive Analysis, Brand Strategy, Brand Marketing, Target Audience, Branding, Brand Awareness, Brand Management, Target Market, Brand Loyalty, Strategic Marketing, Market Analysis, Marketing Strategies, Value Propositions, Strategic Communication, Marketing, Marketing Strategy and Techniques, Marketing Planning, Gap Analysis, Strategic Decision-Making, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Microsoft

    AI Strategy and Transformation Planning

    Skills you'll gain: AI Enablement, AI Product Strategy, Data Strategy, Strategic Leadership, Organizational Strategy, Responsible AI, Business Transformation, Technology Strategies, Digital Transformation, AI Security, Enterprise Architecture, Organizational Change, Risking, Culture Transformation, Feasibility Studies, Workforce Planning, Resource Allocation, Governance Risk Management and Compliance, Process Mapping, Data Governance

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • A

    Advancing Women in Tech

    Real-World Cloud PM 2 of 3: Managing, Innovating, Pricing

    Skills you'll gain: Amazon Web Services, Cloud Management, Cloud Computing, Amazon Elastic Compute Cloud, Public Cloud, Cloud Platforms, Cloud Services, AWS Identity and Access Management (IAM), AWS CloudFormation, AWS Kinesis, Amazon Redshift, Amazon CloudWatch, Serverless Computing, Amazon DynamoDB, Product Management, Cost Management, Innovation, Business Strategy

    ★ 4.8 (28) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    Risk Strategy and Planning

    Skills you'll gain: Risk Management, Risk Management Framework, Risk Mitigation, Risk Analysis, Risk Appetite, Business Risk Management, Project Risk Management, Enterprise Risk Management (ERM), Contingency Planning, Governance Risk Management and Compliance, Business Continuity Planning, Business Continuity, Stakeholder Management, Compliance Reporting, Performance Reporting, Stakeholder Communications, Stakeholder Engagement, Project Documentation

    ★ 4.7 (32) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…151617…424

In summary, here are 10 of our most popular pricing strategy courses

  • Arts and Culture Strategy: University of Pennsylvania
  • Enterprise AI Strategy and Investment: Coursera
  • Innovation and International Strategy: Illinois Tech
  • Technology Strategy: Creative Destruction: University of Illinois Urbana-Champaign
  • Healthcare Strategy and Innovation: University of Michigan
  • Leadership and Business Strategy: EDUCBA
  • Media Planning and Advertising Strategy: EDUCBA
  • Organizational Strategy for Competitive Advantage: University of Illinois Urbana-Champaign
  • Brand Positioning and Strategy: Minnesota State University, Mankato
  • AI Strategy and Transformation Planning: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok