• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • V

    Vanderbilt University

    Agentic AI and AI Agents for Leaders

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, ChatGPT, Agentic systems, Agentic Workflows, Prompt Patterns, Generative AI Agents, AI Workflows, Generative AI, LLM Application, AI literacy, OpenAI, OpenAI API, Expense Management, Artificial Intelligence, AI Personalization, AI Enablement, Context Engineering, AI powered creativity, Large Language Modeling

    ★ 4.8 (10K) · Beginner · Specialization · 1 - 3 Months

    Category: Top AI Program
    Top AI Program
  • I

    IIMA - IIM Ahmedabad

    Leadership Skills

    Skills you'll gain: Leadership Studies, Leadership, Leadership Development, Team Leadership, Leadership and Management, Organizational Leadership, Business Leadership, Emotional Intelligence, Business Ethics, Culture Transformation, Personal Development, Empathy & Emotional Intelligence, Personal Attributes, Influencing, Organizational Change, Self-Awareness, Ethical Standards And Conduct, Industrial and Organizational Psychology, Relationship Building, Mindfulness

    ★ 4.8 (2.3K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google

    Project Execution: Running the Project

    Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Product Quality (QA/QC), Project Management Life Cycle, Quality Assessment, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Issue Tracking, Team Building, Project Coordination, Leadership and Management, Project Management Software, Project Risk Management, Data Storytelling, Risk Management, Strategic Thinking

    ★ 4.8 (10K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google

    Play It Safe: Manage Security Risks

    Skills you'll gain: Threat Management, Cybersecurity, Cyber Risk, Computer Security Incident Management, Risk Management Framework, Risk Management, Incident Response, Vulnerability Management, Risk Mitigation, Security Information and Event Management (SIEM), Security Controls, Enterprise Security, Risk Analysis, Threat Detection, Open Web Application Security Project (OWASP), Asset Protection, System Monitoring, Auditing

    ★ 4.8 (11K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google

    Google Advanced Data Analytics

    Skills you'll gain: Interactive Data Visualization, Statistics, Descriptive Statistics, Logistic Regression, Decision Tree Learning, Advanced Analytics, Probability & Statistics, Probability Distribution, Statistical Inference, Applied Machine Learning, Data-Driven Decision-Making, Supervised Learning, Workflow Management, Statistical Methods, Statistical Modeling, Data Cleansing, Data Structures, Interviewing Skills, NumPy, Professional Development

    ★ 4.8 (12K) · Advanced · Professional Certificate · 3 - 6 Months

    Category: Job Ready
    Job Ready
  • I

    IBM

    Generative AI for IT Systems Analysts and Architects

    Skills you'll gain: Prompt Engineering, Process Modeling, Prompt Patterns, Generative AI, Business Workflow Analysis, Systems Analysis, AI Workflows, AI literacy, Process Optimization, Miro AI, Process Mapping, Systems Architecture, Solution Architecture, Software Architecture, Systems Thinking, Responsible AI, Machine Learning, Project Documentation, Stakeholder Communications, Technical Consulting

    ★ 4.7 (12K) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google

    Google Data Analytics Capstone: Complete a Case Study

    Skills you'll gain: LinkedIn, Data Analysis, Data Analysis Software, Data Processing, Spreadsheet Software, Case Studies, Analytics, Analytical Skills, Interviewing Skills, AI Enablement, Data Visualization Software, Artificial Intelligence, Portfolio Management, Data Presentation, Data Cleansing, Data Visualization, Presentations

    ★ 4.8 (20K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Pennsylvania

    What is Compliance?

    Skills you'll gain: Regulatory Compliance, Compliance Management, Legal Risk, Law, Regulation, and Compliance, Governance Risk Management and Compliance, Regulatory Requirements, Risk Management, Governance, Risk Mitigation, Strategic Planning, Risk Analysis, Brand Management

    ★ 4.8 (1.6K) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google

    System Administration and IT Infrastructure Services

    Skills you'll gain: Systems Administration, IT Infrastructure, Lightweight Directory Access Protocols, Cloud Management, Operating System Administration, Active Directory, Server Administration, Disaster Recovery, Cloud Infrastructure, Technical Consulting, System Configuration, Cloud Computing, Cloud Services, Servers, Network Administration, Network Infrastructure, Data Storage

    ★ 4.8 (26K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Meta

    Introduction to Databases

    Skills you'll gain: Database Design, Database Software, Database Management Systems, SQL, Database Theory, Relational Databases, Database Management, Databases, MySQL, Database Administration, Data Integrity, Query Languages, Data Manipulation

    ★ 4.7 (1.5K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • V

    Vanderbilt University

    Generative AI Leadership & Strategy

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, AI powered creativity, Ideation, Verification And Validation, Succession Planning, LLM Application, AI literacy, Business Writing, Responsible AI, Generative AI, AI Enablement, Leadership, Business Correspondence, Meeting Facilitation, Leadership and Management, Creativity, Problem Solving, Risk Management

    ★ 4.8 (9.4K) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Introduction to HTML5

    Skills you'll gain: Hypertext Markup Language (HTML), Web Content Accessibility Guidelines, Web Design, Verification And Validation, Web Design and Development, Cloud Hosting, Web Development, Front-End Web Development, Web Content, Web Development Tools, GitHub, Semantic Web, Responsive Web Design, Integrated Development Environments, Web Servers, Cascading Style Sheets (CSS)

    ★ 4.7 (28K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…171819…834

In summary, here are 10 of our most popular brand management courses

  • Agentic AI and AI Agents for Leaders: Vanderbilt University
  • Leadership Skills: IIMA - IIM Ahmedabad
  • Project Execution: Running the Project: Google
  • Play It Safe: Manage Security Risks: Google
  • Google Advanced Data Analytics: Google
  • Generative AI for IT Systems Analysts and Architects: IBM
  • Google Data Analytics Capstone: Complete a Case Study: Google
  • What is Compliance?: University of Pennsylvania
  • System Administration and IT Infrastructure Services: Google
  • Introduction to Databases: Meta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok