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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Fundamentos del Marketing

    Skills you'll gain: Branding, Brand Marketing, Marketing, Brand Management, Marketing Management, Brand Strategy, Strategic Marketing, Value Propositions, Consumer Behaviour, Marketing Planning, Marketing Strategies, Target Market, Business Marketing, Marketing Strategy and Techniques, Marketing Operations, Market Opportunities, Product Marketing, Target Audience, Business Strategy, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Text Marketing Analytics

    Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Applied Machine Learning, Unstructured Data, Statistical Machine Learning, Marketing Analytics, Social Media Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Text Mining, Data Analysis, Model Evaluation, Scientific Visualization, Statistical Methods

    Build toward a degree

    3.2
    Rating, 3.2 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Shared Media, Social Media Content, Social Media Campaigns, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Performance Analysis, Driving engagement, Content Strategy, Drive Engagement, Promotional Strategies

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Questionnaire Design for Social Surveys

    Skills you'll gain: Survey Creation, Surveys, Interviewing Skills, Research Design, Data Collection, Qualitative Research, Research, Research Methodologies, Quantitative Research, Peer Review

    4.5
    Rating, 4.5 out of 5 stars
    ·
    467 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing Automation

    Skills you'll gain: Retrieval-Augmented Generation, Marketing Automation, Email Automation, Content Scheduling, ChatGPT, Email Marketing, MarTech, AI Product Strategy, AI Personalization, Digital Marketing Tools, OpenAI API, LLM Application, Social Media Content, Social Media Management, Automation, Generative AI Agents, Generative AI, Data-Driven Decision-Making, Business Analysis, AI Workflows

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Social Media Analytics, Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Descriptive Statistics, Data-Driven Marketing, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Social Media, Model Evaluation, Microsoft Excel, Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    536 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Marketing Analysts: Innovate Marketing Strategies

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Google Analytics, Campaign Management, Generative AI, Responsible AI, Customer Analysis, Marketing Automation, Performance Analysis, Customer Insights, Data Ethics, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing Planning, Marketing, Digital Marketing, Strategic Marketing, UI/UX Strategy, Digital Content, Marketing Strategies, Digital Advertising, E-Commerce, Content Optimization, Social Media Marketing, Search Engine Optimization, Brand Awareness, Customer Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Analytics

    Skills you'll gain: Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Paid media, Search Engine Marketing, Web Analytics and SEO, Digital Marketing, Data-Driven Decision-Making, Digital Marketing Tools, A/B Testing, Data Analysis, AI Personalization, Contextual Advertising, Big Data, Customer Analysis, Customer Data Management, Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    The Digital Marketing Revolution

    Skills you'll gain: Marketing Management, Marketing, Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Cross-Channel Marketing, Global Marketing, Digital Transformation, Case Studies, digital literacy, Digital Marketing, Business Strategy, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Teacher and Social and Emotional Learning (SEL)

    Skills you'll gain: Teaching, Social Justice, Emotional Intelligence, Social Skills, Empathy, Self-Awareness, Higher Education, Behavior Management, Classroom Management, Cultural Responsiveness, Curriculum Planning, School Psychology, Empowerment, Personal Development, Childhood Education and Development, Program Evaluation, Advocacy, Professional Development, Growth Mindedness, Mindfulness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    979 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Foundations of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Visualization, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Fundamentos del Marketing: Universidad de Palermo
  • Text Marketing Analytics: University of Colorado Boulder
  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • Questionnaire Design for Social Surveys: University of Michigan
  • AI Marketing Automation: LearnKartS
  • Foundations of Marketing Analytics: Emory University
  • GenAI for Marketing Analysts: Innovate Marketing Strategies: Coursera
  • Digital Marketing Landscape: Simplilearn
  • Digital Marketing Analytics: University of Maryland, College Park
  • The Digital Marketing Revolution: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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