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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: New
    New
    P

    Pearson

    Integrated Marketing Communication

    Skills you'll gain: Integrated Marketing Communications, Marketing Communications, Promotional Strategies, Target Audience, Promotions and Campaigns, Advertising, Cross-Channel Marketing, Marketing Management, Product Promotion, Campaign Planning, Marketing, Online Advertising, Digital Advertising, Digital Media Strategy, Digital Marketing Campaigns, Target Market, Persona Development, Paid media, Public Relations, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Financial Systems, Investment Management, Financial Market, Portfolio Risk, Capital Markets, Risk Analysis, Risk Modeling, Investments, Asset Management, Performance Measurement, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Securities (Finance), Risk Appetite, Finance, Equities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Sage Publications

    Music Management, Marketing and PR

    Skills you'll gain: Public Relations, Marketing and Public Relations, Media Relations, Marketing Management, Marketing, Music, Marketing Materials, Event Management, Marketing Planning, Branding, Event Marketing, Social Media Management, Brand Management, Promotional Strategies, Fiscal Management, Marketing Budgets, Business Marketing, Revenue Management, Financial Planning, Music History

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    S

    Sage Publications

    Building and Sustaining Strong Brands

    Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Integrated Marketing Communications, Brand Awareness, Marketing Management, Strategic Marketing, Digital Brand Strategy, Marketing, Marketing Communications, New Product Development, Product Lining, Growth Strategies, Communication Planning, Strategic Communication, Customer Insights, Internal Communications, Auditing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Asset Management, Hospitality, Marketing, Revenue Forecasting, Demand Planning, Financial Forecasting, Hotels and Accommodations, Target Market, Customer Demand Planning, Hotel Operations, Marketing Channel

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Human Resource Strategy, Human Resources, Talent Recruitment, Workforce Planning, Employee Performance Management, Recruitment Strategies, Human Resources Management and Planning, Employee Onboarding, Recruitment, Talent Acquisition, Management Training And Development, Human Resource Policies, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Align Brand Strategy

    Skills you'll gain: Brand Strategy, Product Marketing, Branding, Brand Management, Value Propositions, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Corporate Communications, Content Strategy, Cross-Channel Marketing, Campaign Planning, Target Audience, Auditing, Audit Planning, Marketing Strategy and Techniques, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Skills
    Job Skills
    G

    Google

    Google Data Analytics

    Skills you'll gain: Data Storytelling, Rmarkdown, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Interactive Data Visualization, Data Validation, Ggplot2, R (Software), Sampling (Statistics), Spreadsheet Software, Data Analysis, Stakeholder Communications, LinkedIn, Object Oriented Programming (OOP), Data Literacy, Web Presence, Data Structures, Interviewing Skills

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    182K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Business Branding and Naming Strategy Guide

    Skills you'll gain: Brand Strategy, Branding, Strategic Marketing, Brand Marketing, Marketing Psychology, Brand Awareness, Brand Management, Business Strategy, Business Planning, Marketing Strategies, Strategic Planning, Legal Strategy, Go To Market Strategy, Competitive Analysis, Business, Market Analysis, Creativity, Planning, Business Analysis, Analysis

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    IBM Management Consultant

    Skills you'll gain: Financial Modeling, Financial Statement Analysis, Management Consulting, Strategic Planning, Business Strategy, Data Presentation, Business Consulting, Data Visualization, Stakeholder Engagement, Business Analysis, Stakeholder Management, Generative AI, Microsoft Excel, Problem Solving, Requirements Analysis, Process Improvement, Change Management, Lean Six Sigma, Key Performance Indicators (KPIs), Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Job Skills
    Job Skills
    G

    Google

    Google UX Design

    Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, User Experience, Usability Testing, Information Architecture, Presentations, Web Design, User Research, Design Thinking, Figma (Design Software), Usability, Design Reviews, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Web Content Accessibility Guidelines, Web Presence, Interviewing Skills

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    100K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Job Skills
    Job Skills
    G

    Google

    Google Cybersecurity

    Skills you'll gain: Threat Modeling, Network Security, Vulnerability Management, Intrusion Detection and Prevention, Hardening, Computer Security Incident Management, Cyber Threat Intelligence, Threat Management, Security Awareness, Incident Response, Cybersecurity, Network Protocols, Endpoint Detection and Response, Threat Detection, Bash (Scripting Language), Debugging, Linux, Web Presence, Python Programming, SQL

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    68K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular brand management courses

  • Integrated Marketing Communication: Pearson
  • Investment Management: University of Geneva
  • Music Management, Marketing and PR: Sage Publications
  • Building and Sustaining Strong Brands: Sage Publications
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Human Resource Management: HR for People Managers: University of Minnesota
  • Align Brand Strategy: Coursera
  • Google Data Analytics: Google
  • Business Branding and Naming Strategy Guide: EDUCBA
  • IBM Management Consultant: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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