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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • F

    Fundação Instituto de Administração

    Comportamento e Marketing Digital

    Skills you'll gain: Integrated Marketing Communications, Digital Analysis, Marketing Strategies, Digital Marketing, Consumer Behaviour, Customer Analysis, Strategic Marketing, Digital Marketing Campaigns, Digital Marketing Tools, Journey Mapping, Persona Development, Target Audience, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Business Strategy in Practice (Project-centered Course)

    Skills you'll gain: Peer Review, Organizational Strategy, Strategic Thinking, Business Research, Milestones (Project Management), Project Management, Executive Presence, Business Strategy, Verbal Strategic Communication, Research Reports, Business Analysis, Strategic Decision-Making, Business Communication, Analysis, Report Writing, Business Writing, Decision Making, Constructive Feedback

    ★ 4.7 (218) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Saïd Business School, University of Oxford

    The Intersection of Finance, Strategy, and Sustainability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Business Reporting, Corporate Sustainability, Sustainable Development, Stakeholder Engagement, Governance, Financial Reporting, Performance Reporting, Business Metrics, Stakeholder Management, Sustainability Standards, Environmental Issue, Stakeholder Analysis, Risk Management, Business Ethics, Social Impact, Business Risk Management, Corporate Strategy

    ★ 4.7 (148) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Business English: Marketing and Sales

    Skills you'll gain: Sales Presentations, Brainstorming, Ideation, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Promotional Strategies, Discussion Facilitation, Presentations, Consultative Selling, Persuasive Communication, Business Writing, Product Promotion, Influencing, Concision, Data Visualization, Vocabulary

    ★ 4.7 (695) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Sales Operations: Automation, Analytics & Strategy

    Skills you'll gain: Sales Strategy, Sales Process, Microsoft Copilot, Sales Operations, Sales Enablement, Responsible AI, Generative AI Agents, Anthropic Claude, Sales, Report Writing, HubSpot CRM, Email Automation, Generative AI, Business Process Automation, Automation, Workflow Management, Customer Relationship Management, Forecasting, Revenue Forecasting, Data-Driven Decision-Making

    ★ 4.3 (123) · Intermediate · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Madecraft

    Artificial Intelligence for Marketing

    Skills you'll gain: AI Personalization, MarTech, Applied Machine Learning, Machine Learning Methods, AI Enablement, Data-Driven Marketing, Marketing, Generative AI, Machine Learning, Natural Language Processing, Data Strategy, Data Quality, Data Literacy, Personalized Campaigns, Text Mining, Culture Transformation, Artificial Intelligence, Prompt Engineering, AI Workflows, Computer Vision

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • M

    Michigan State University

    Launch Strategy: 5 Steps to Capstone Experience

    Skills you'll gain: Customer Acquisition Management, Business Planning, Entrepreneurship, Resource Allocation, Business Modeling, Resource Management, Resource Planning, Sales Development, Sales Strategy, Commercialization, Plan Execution, Customer Relationship Building, New Business Development, Business Strategy, Customer Engagement, Go To Market Strategy, Marketing Planning, Entrepreneurial Finance, Operating Budget, Marketing

    ★ 4.8 (139) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Content Scheduling, Online Advertising, Facebook, Marketing Analytics, Content Performance Analysis, Advertising, Digital Advertising, Marketing Effectiveness, Social Media Content, Drive Engagement, Driving engagement, Content Development and Management, Social Media Marketing, Shared Media, Social Media Campaigns, Digital Publishing, Social Media, Target Audience, Social Media Management, Customer Engagement

    ★ 4.6 (276) · Mixed · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • M

    Madecraft

    Using Neuroscience to Improve Your Marketing

    Skills you'll gain: Marketing Psychology, Consumer Behaviour, Marketing Effectiveness, Marketing Strategies, Strategic Marketing, Branding, Brand Awareness, Data-Driven Marketing, Brand Strategy, Decision Making, Product Strategy, Sensory Systems Analysis, Behavioral Economics, Business-To-Consumer, A/B Testing

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Align AI: Finance, Strategy, and Funding

    Skills you'll gain: Backlogs, Program Management, Case Studies, Feasibility Studies, Business Strategy, Key Performance Indicators (KPIs), Proposal Writing, Organizational Strategy, Return On Investment, Business Metrics, Business Communication, Risk Management, Capital Budgeting

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Brand Management and Brand Equity Strategy

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Integrated Marketing Communications, Brand Awareness, Strategic Marketing, Consumer Behaviour, Digital Brand Strategy, Marketing, Target Market, Marketing Communications, Cross-Channel Marketing, Marketing Strategy and Techniques, Web Presence, Customer Insights, Competitive Analysis, Innovation, Qualitative Research

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Generative AI in Marketing

    Skills you'll gain: Personalized Campaigns, Prompt Engineering Tools, Marketing Analytics, Email Automation, Data-Driven Marketing, Strategic Marketing, Pay Per Click Advertising, Performance marketing, Responsible AI, Analytics, Advertising Campaigns, A/B Testing, Advertising, AI Workflows

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
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In summary, here are 10 of our most popular marketing strategy courses

  • Comportamento e Marketing Digital: Fundação Instituto de Administração
  • Business Strategy in Practice (Project-centered Course): University of Virginia
  • The Intersection of Finance, Strategy, and Sustainability: Saïd Business School, University of Oxford
  • Business English: Marketing and Sales: Arizona State University
  • GenAI for Sales Operations: Automation, Analytics & Strategy: Coursera
  • Artificial Intelligence for Marketing: Madecraft
  • Launch Strategy: 5 Steps to Capstone Experience: Michigan State University
  • Small Business Marketing Using Facebook: Coursera
  • Using Neuroscience to Improve Your Marketing: Madecraft
  • Align AI: Finance, Strategy, and Funding: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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