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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Ace the Salesforce Certified Tableau Data Analyst Exam

    Skills you'll gain: Spatial Data Analysis, Statistical Visualization, Dashboard Creation, Data Wrangling, Salesforce, Data Mapping, Graphing, Advanced Analytics, Data Integration

    Intermediate · Course · 3 - 6 Months

    Category: Preview
    Preview
  • C

    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Management, Risk Analysis, Risk Management Framework, Decision Making, Model Training, Continuous Deployment, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Algorithms, Experimentation, Applied Machine Learning, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    The Structure of Success: A Framework for Better Business

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • P

    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, jQuery, Keyword Research, Application Deployment, Content Optimization, Program Development, Object Oriented Programming (OOP), Web Servers, Data Validation

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    Universitat Politècnica de València

    Excel: creación de un panel gráfico de control empresarial

    Skills you'll gain: Data Presentation, Pivot Tables And Charts, Dashboard, Microsoft Excel, Dashboard Creation, Data Visualization, Spreadsheet Software, Graphing, Excel Formulas, Business Reporting, Data Processing, Data Synthesis, Data Analysis, Consolidation, Data Integration

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Как создать профиль компании в Facebook

    Skills you'll gain: Facebook, Web Presence, Social Media, Social Media Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Build Trustworthy AI: Measure Human Connection

    Skills you'll gain: UI/UX Research, User Research, Responsible AI, User Experience, Persona (User Experience), AI literacy, Human Computer Interaction, Data Ethics, Rapport Building, Surveys, Human Factors, Artificial Intelligence, Trustworthiness, Decision Intelligence, Psychosocial Assessments, Generative AI, Psychological Evaluations, Data Collection, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Design Smart Surveys with Skip Logic

    Skills you'll gain: Surveys, Survey Creation, User Feedback, Case Studies, Data Quality, Research Design, User Research, Data Collection, Qualitative Research

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Leaders Leap: Transformational Leadership Mindset

    Skills you'll gain: Brand Strategy, Business Risk Management, Risk Management, Proactivity, Emotional Intelligence, Leadership Development, Branding, Lifelong Learning, Open Mindset, Creative Thinking, Thought Leadership, Leadership, Ideation, Decisiveness, Innovation, Growth Mindedness, Brand Loyalty, Self-Awareness, Executive Presence, Decision Making

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Use AI During Calls

    Skills you'll gain: Overcoming Objections, Phone Sales, Telephone Skills, Closing (Sales), Return On Investment, B2B Sales, Price Negotiation, Prompt Engineering, Customer Service, Data Storytelling, Real Time Data, Data-Driven Decision-Making, Persona (User Experience), Analysis, Data Visualization, Storytelling, Performance Metric, Business Metrics, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - Deutsch

    Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering Tools, AI Workflows, Cloud Infrastructure, Agentic Workflows, Big Data, Data Infrastructure, Model Deployment, Natural Language Processing, Prompt Engineering, Model Training, Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Machine Learning

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Use Data Canvas to Visualize and Design Queries

    Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Data Visualization Software, Query Languages, Data Integration, Data Analysis

    Beginner · Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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