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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    28DIGITAL

    Problem-Dependent Resampling Techniques

    Skills you'll gain: Spatial Analysis, Spatial Data Analysis, Model Evaluation, Statistical Methods, Statistical Hypothesis Testing, Sampling (Statistics), Feature Engineering, Dependency Analysis, Drug Interaction, Analysis, Sample Size Determination, Analytics, Applied Machine Learning, Correlation Analysis, Data Synthesis, Machine Learning, Analytical Skills, Data Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Map Org Structures

    Skills you'll gain: Matrix Management, Organizational Structure, Reconciliation, Organizational Effectiveness, Stakeholder Communications, Organizational Skills, Prompt Engineering Tools, Stakeholder Analysis, Workforce Planning, Management Reporting, People Analytics, Workforce Management, Stakeholder Management, Diagram Design, Data Visualization, AI Enablement, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Set Smart Campaign Goals

    Skills you'll gain: Stakeholder Communications, Stakeholder Management, Campaign Management, Campaign Planning, Smart Goals, Email Marketing, Marketing Effectiveness, Goal Setting, Strategic Marketing, Communication, Strategic Thinking, Marketing Strategy and Techniques, Performance Measurement, Performance Metric, Business Priorities

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Align, Analyze, and Communicate: AI Projects

    Skills you'll gain: Stakeholder Communications, Cross-Functional Team Leadership, Interpersonal Communications, Discussion Facilitation, Strategic Communication, Project Coordination, Stakeholder Engagement, Internal Communications, Analysis, Project Scoping, Process Mapping, Process Improvement

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Equity Valuation and Portfolio Analysis

    Skills you'll gain: Technical Analysis, Equities, Portfolio Management, Investment Management, Tax Management, Tax Planning, Financial Market, Private Equity, Investments, Market Trend, Market Data, Business Valuation, Financial Analysis, Market Analysis, Operational Analysis, Financial Trading, Return On Investment, Trend Analysis, Performance Analysis, Financial Statement Analysis

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Gemini for Data Scientists and Analysts - 日本語版

    Skills you'll gain: Google Gemini, Gemini, Data-Driven Marketing, Marketing Analytics, Generative AI, Big Data, Forecasting, Predictive Modeling, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Negotiation & Deal Closure

    Skills you'll gain: B2B Sales, Overcoming Objections, Price Negotiation, Stakeholder Management, Stakeholder Engagement, Closing (Sales), Sales, Negotiation, Stakeholder Analysis, Sales Strategy, Performance Analysis, Root Cause Analysis, Value Propositions, Problem Solving, Communication, Decision Making

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Salesforce

    Informes, paneles y éxito del cliente en Salesforce

    Skills you'll gain: Customer Success Management, Sales Support, Salesforce, Data Visualization, Service Management, Sales Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Support, Management Reporting, Dashboard, Customer Service, Knowledge Transfer, Data-Driven Decision-Making, Business Reporting, Report Writing

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Risk Monitoring and Reporting for Projects

    Skills you'll gain: Enterprise Risk Management (ERM), Project Risk Management, Risk Management, Project Performance, Business Risk Management, Project Controls, Risk Management Framework, Risk Control, Continuous Monitoring, Governance Risk Management and Compliance, Management Reporting, Performance Reporting, Risk Analysis, Project Management Institute (PMI) Methodology, Risk Mitigation, Performance Measurement, Performance Metric, Communication Planning, Project Management, Project Planning

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    EDUCBA

    Apache Pig: Analyze, Transform & Optimize Data

    Skills you'll gain: Apache Hadoop, Extract, Transform, Load, Data Pipelines, Data Processing, Data Transformation, Data Manipulation, Scripting, Data Import/Export, Debugging, Scripting Languages, Open Source Technology

    Mixed · Course · 1 - 4 Weeks

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    John Wiley & Sons

    Strategic Applications of Valuation in Corporate Finance

    Skills you'll gain: Mergers & Acquisitions, Corporate Strategy, Business Valuation, Business Analytics, Financial Management, Corporate Finance, Stakeholder Communications, Portfolio Management, Financial Market, Business Strategy, Strategic Decision-Making, Corporate Communications, Financial Analysis, Strategic Communication, Finance, Financial Forecasting, Forecasting, Financial Acumen, Risk Analysis, Decision Making

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Transform, Analyze, and Optimize Your Data

    Skills you'll gain: Data Transformation, Database Management, Azure Synapse Analytics, Database Design, Data Wrangling, Data Architecture, Database Theory, Apache Cassandra, Apache Hive, Amazon Redshift

    Advanced · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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