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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Statistical Machine Learning, Predictive Analytics, Financial Data, Interactive Data Visualization, Data Preprocessing, Marketing Management, Marketing Operations, Transfer Learning, Analytics, Financial Statement Analysis, Data Cleansing, Random Forest Algorithm, Operations Research, Model Optimization

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Linear Algebra, Graph Theory, Statistical Software, Computational Logic, Integral Calculus, Matplotlib, Data Visualization, Probability & Statistics, Statistical Programming, Plot (Graphics), Calculus, R Programming, Data Presentation, Differential Equations, Applied Mathematics, Theoretical Computer Science, Logical Reasoning, Mathematics and Mathematical Modeling, General Mathematics, Mathematical Modeling

    Degree · 1 - 4 Years

    Category: Job Ready
    Job Ready
  • M

    Microsoft

    Culture, Inclusion and Engagement

    Advanced · Course · 1 - 3 Months

  • M

    Microsoft

    Advancing Your Purpose-Driven Leadership Career

    Advanced · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Agile Methodology, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Data Storytelling, Internal Controls

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    Universidad Austral

    Creación de tableros y storytelling con Tableau

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Computer Vision, Deep Learning, Reinforcement Learning, Unsupervised Learning, Data Storytelling, Engineering Management, Natural Language Processing, Time Series Analysis and Forecasting, Predictive Modeling, Project Management Life Cycle, MLOps (Machine Learning Operations), Marketing Analytics, Financial Statements, Logistic Regression, Data-Driven Decision-Making, Financial Data, Environmental Management Systems, Transfer Learning

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Statistical Machine Learning, Model Training, Data Warehousing, Performance Testing, Bash (Scripting Language), Data Science

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • M

    Microsoft

    Operating and Governing Data Platforms in Microsoft Fabric

    Intermediate · Course

  • U

    Universidad de los Andes

    Maestría en Ingeniería de Software

    Skills you'll gain: User Story, Supervised Learning, Cloud-Native Computing, Software Architecture, LLM Application, Test Automation, User Interface and User Experience (UI/UX) Design, Design Thinking, Unsupervised Learning, Process Analysis, Organizational Strategy, Data Storytelling, Classification Algorithms, Kotlin, Dashboard, Deep Learning, Engineering Management, Stakeholder Management, Technology Strategies, Site Reliability Engineering

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • U

    University of Illinois at Urbana-Champaign

    Healthcare Innovation, Design, and Entrepreneurship Graduate Certificate

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Plot (Graphics), Logistic Regression, Data Visualization, Data Mining, Graphing, Dimensionality Reduction, Big Data, Data Analysis, Analytics, R (Software), Predictive Analytics, R Programming, Statistical Modeling, Data Visualization Software, Predictive Modeling, Data Modeling, Data-Driven Decision-Making

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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