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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • S

    Skillshare

    Your Solopreneur Strategy: Grow Your Business with Clarity

    Skills you'll gain: Target Audience, Prioritization, Goal Setting, Target Market, Business Planning, Smart Goals, Business Priorities, Business Strategy, Marketing Strategies, Entrepreneurship, Marketing Channel, Revenue Management, Business Strategies, Marketing Planning, Strategic Thinking, Plan Execution, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Track Marketing Goals with Google Analytics

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Conversion Funnel Analysis, Google Ads, Marketing Effectiveness, Web Analytics and SEO, Smart Goals, Data-Driven Marketing, Customer Analysis, Digital Marketing, Customer Insights, Analytics, Goal Setting, Trend Analysis, Campaign Planning, Strategic Marketing, Performance Analysis, Data Analysis, Performance Metric

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Social Media Campaigns with AI: From Strategy to Design

    Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Social Media, Instagram, AI powered creativity, Social Media Management, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, Branding, ChatGPT, Brand Management, Digital Content, Campaign Planning, Design Elements And Principles, Data Import/Export

    ★ 4.3 (10) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Personalized Marketing at Scale

    Skills you'll gain: Customer Analysis, Personalized Campaigns, AI Personalization, Customer Insights, Data-Driven Marketing, Marketing Analytics, Generative AI, Target Audience, Customer Data Management, Marketing, Marketing Strategies, Campaign Management, Marketing Effectiveness, Content Creation, Analysis

    ★ 4.9 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    AI CERTs

    Microsoft 365 Copilot for Marketing and Campaign Automation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    GenAI for Marketing: Ethics and Trends

    Skills you'll gain: Risking, Responsible AI, Data Ethics, AI Personalization, Business Ethics, Ethical Standards And Conduct, Case Studies, Information Privacy, Data Governance

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    Marketing Analytics Mastery: KPIs, Funnels & Growth

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Customer Acquisition Management, Conversion Funnel Analysis, Google Analytics, Data-Driven Decision-Making, Marketing Strategies, Web Analytics, Analytics, Customer Analysis, Marketing, Business Analytics, Data Analysis, Performance marketing, Key Performance Indicators (KPIs), Microsoft Excel, Business Analysis, E-Commerce, Data Visualization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Colorado System

    Time, Change, and Decisions for Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Anomaly Detection, Advanced Analytics, Bayesian Network, Data-Driven Decision-Making, Forecasting, Marketing Strategies, Strategic Decision-Making, Time Series Analysis and Forecasting, Markov Model, Simulation and Simulation Software, Predictive Analytics, Customer Engagement, Bayesian Statistics, Customer Retention, Autoencoders

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • N

    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Market Opportunities, Marketing, Product Development, Brand Marketing, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Strategic Marketing, Marketing Planning, Marketing Analytics, Communication Planning, Diversity Marketing, Marketing Communications, Branding, Consumer Behaviour, Marketing Strategy and Techniques

    ★ 4.5 (14) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Unsupervised Text Classification for Marketing Analytics

    Skills you'll gain: Unsupervised Learning, Unstructured Data, Marketing Analytics, Text Mining, Deep Learning, Model Evaluation, Machine Learning, JSON, Data Processing, Natural Language Processing, Data Preprocessing, Model Training, Python Programming

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • S

    STARWEAVER

    AI-Driven HR Strategy, Operations, and Regulatory Compliance

    Skills you'll gain: Data Ethics, Workforce Planning, Human Resources, Human Resource Strategy, Employee Engagement, Human Resources Management and Planning, Labor Compliance, Regulatory Compliance, Compliance Reporting, People Analytics, Compliance Management, Human Resource Policies, Recruitment Strategies, ChatGPT, Workforce Development, Full Cycle Recruitment, Employee Retention, Recruitment, Governance, Ethical Standards And Conduct

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Creating Infographics with GenAI for Marketing

    Skills you'll gain: Infographics, Data Visualization, Target Audience, AI powered creativity, Data Storytelling, Design Elements And Principles, Content Creation, Process Mapping, Communication, ChatGPT, Prompt Engineering

    ★ 4.5 (24) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
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In summary, here are 10 of our most popular marketing strategy courses

  • Your Solopreneur Strategy: Grow Your Business with Clarity: Skillshare
  • Track Marketing Goals with Google Analytics: Coursera
  • Social Media Campaigns with AI: From Strategy to Design: Coursera
  • GenAI for Personalized Marketing at Scale: Coursera
  • Microsoft 365 Copilot for Marketing and Campaign Automation: AI CERTs
  • GenAI for Marketing: Ethics and Trends: Coursera
  • Marketing Analytics Mastery: KPIs, Funnels & Growth: LearnKartS
  • Time, Change, and Decisions for Marketing: University of Colorado System
  • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé
  • Unsupervised Text Classification for Marketing Analytics: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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