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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Sports Marketing and Today's College Athlete

    Skills you'll gain: Contract Review, Intellectual Property, Marketing, Web Presence, Brand Awareness, Marketing Effectiveness, Social Media Content, Branding, Marketing Communications, Brand Management, Brand Marketing, Commercialization, Marketing Strategies, Legal Risk, Market Opportunities, Higher Education, Civil Law, Case Law

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    U

    University of London

    Bachelor of Science in Marketing

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Supply Management, Process Mapping, Statistical Methods, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Your Marketing Pipeline with AI

    Skills you'll gain: Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Marketing Operations, Growth Strategies, Process Improvement, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

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    E

    EDUCBA

    Predictive Analytics Model for Term Deposit Investment

    Skills you'll gain: Classification And Regression Tree (CART), Model Evaluation, Predictive Analytics, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Applied Machine Learning, Data-Driven Decision-Making, Marketing Analytics, Data-Driven Marketing, Classification Algorithms, Model Optimization, Model Training, Marketing, Fine-tuning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    E

    EDUCBA

    Analyze and Apply Digital Marketing Fundamentals

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Marketing Planning, Customer Analysis, Marketing Management, Marketing Strategy and Techniques, Business Marketing, Strategic Decision-Making, Cross-Channel Marketing, Customer Insights, Branding, Market Analysis, Marketing Communications, Market Dynamics, Market Research, Decision Making, Value Propositions, Consumer Behaviour, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Set and Evaluate Winning Marketing KPIs

    Skills you'll gain: Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Data-Driven Marketing, Performance Metric, Performance Analysis, Performance Reporting, Marketing Analytics, Performance Management, Data-Driven Decision-Making, Campaign Management, Benchmarking, Root Cause Analysis, Goal Setting, Gap Analysis, Corrective and Preventive Action (CAPA)

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analytics with Skills.AI: Create Data Visualizations

    Skills you'll gain: Infographics, Data Presentation, Interactive Data Visualization, Data Visualization, Generative AI, AI Enablement, Analytics, Artificial Intelligence, Data Visualization Software, Data Analysis, Business Reporting, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Guerrilla Marketing Strategies for Business Growth

    Skills you'll gain: Advertising Campaigns, Campaign Planning, Campaign Management, Driving engagement, Customer Engagement, Drive Engagement, Competitive Analysis, Promotions and Campaigns, Strategic Marketing, Brand Awareness, Promotional Strategies, Brand Marketing, Marketing, Marketing Management, Marketing Strategies, Marketing Strategy and Techniques, Marketing Budgets, Brand Strategy, Ideation, Product Promotion

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Offline Marketing Strategies for Business Growth

    Skills you'll gain: Customer Engagement, Customer Relationship Building, Promotional Strategies, Promotions and Campaigns, Marketing Channel, Telemarketing, Marketing Materials, Event Marketing, Branding, Brand Awareness, Product Promotion, Advertising, Marketing, Brand Management, Marketing Strategies, Digital Advertising, Consumer Behaviour

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Case Studies, Marketing, Competitive Analysis, Brand Marketing, Strategic Planning, Business Strategy, Market Opportunities, Logistics

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Real-Time Data Pipelines & Analytics on AWS

    Skills you'll gain: AWS Kinesis, Amazon Redshift, Real Time Data, Data Pipelines, Serverless Computing, Amazon Web Services, Extract, Transform, Load, Apache Spark, Apache Airflow, Data Processing, Interactive Data Visualization, Analytics, Data Transformation, Data Security, Scalability

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Customer Experience with Chatbots and Analytics

    Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Analysis, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Data-Driven Decision-Making, Artificial Intelligence, Generative AI

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Social Media Marketing (9)
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