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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    H

    HRCI

    Talent Acquisition

    Skills you'll gain: Talent Acquisition, Recruitment, Full Cycle Recruitment, Job Analysis, Contract Negotiation, Recruitment Strategies, Employee Onboarding, Negotiation, Employee Retention, Talent Sourcing, Human Resources, New Hire Orientations, Interviewing Skills, Forecasting, Labor Law, Law, Regulation, and Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Optimization & Experimental Design

    Skills you'll gain: Marketing Analytics, A/B Testing, Data-Driven Marketing, Google Analytics, Conversion Funnel Analysis, Web Analytics, Marketing Effectiveness, Financial Forecasting, Forecasting, Campaign Management, Marketing Strategies, Demand Planning, Marketing Budgets, Analytics, Campaign Planning, Stakeholder Communications, Statistical Reporting, Budgeting, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator

    Skills you'll gain: Negotiation, Case Studies, Conflict Management, Persuasive Communication, Influencing, Communication Strategies, Relationship Building, Game Theory, Collaboration, Strategic Decision-Making, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Intelligence and Audience Insights

    Skills you'll gain: Product Marketing, Market Research, Competitive Intelligence, Market Intelligence, Customer Insights, Go To Market Strategy, Customer Analysis, Strategic Marketing, Market Analysis, Market Dynamics, Pivot Tables And Charts, Internal Communications, Target Market, Competitive Analysis, Market Opportunities, Customer Retention, Demand Planning, Report Writing, Microsoft Excel, Target Audience

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Cybersecurity in the AI Era

    Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Cyber Attacks, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Data Security, Threat Modeling, Computer Security, Security Awareness, Risk Management, Enterprise Security, Vulnerability, Governance, General Networking, Public Safety and National Security, Threat Detection, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Analytics & Optimization Workshop (LinkedIn Focus)

    Skills you'll gain: Content Performance Analysis, LinkedIn, Social Media Analytics, Social Media, Social Media Content, Social Media Marketing, Spreadsheet Software, Instagram, Content Optimization, Social Media Management, Driving engagement, Data-Driven Marketing, Performance Reporting, Content Strategy, User Feedback, Prompt Engineering, Performance Analysis, Workflow Management, AI Integrations, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Strategic Planning and Execution

    Skills you'll gain: Plan Execution, Strategic Planning, Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Business Planning, Strategic Leadership, Strategic Decision-Making, Strategic Thinking, Governance, Analysis, Enterprise Architecture, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    907 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Business English Communication Skills

    Skills you'll gain: Oral Expression, Negotiation, Telephone Skills, Proposal Writing, Presentations, Events and Conferences, Verbal Communication Skills, Persuasive Communication, Event Planning, Sales Presentations, Event Management, Proposal Development, Peer Review, Business Communication, Business Correspondence, Communication, Business Writing, Public Speaking, Outbound Calls, English Language

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.9K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    J

    John Wiley & Sons

    Facebook For Dummies

    Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Customer Intelligence

    Skills you'll gain: Customer Insights, Customer Analysis, Customer Data Management, Data-Driven Marketing, Customer Relationship Management (CRM) Software, Customer Relationship Management, Marketing Analytics, Customer Engagement, Target Audience, Customer experience improvement, Personalized Campaigns, Data Integration, Email Marketing, Web Analytics, Driving engagement, Data Governance, Digital Analysis, Performance Measurement, Data Storytelling, Data Modeling

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Workflow Actions

    Skills you'll gain: Marketing Automation, HubSpot CRM, Email Marketing, Email Automation, Marketing Operations, Content Performance Analysis, Conversion Funnel Analysis, Marketing Effectiveness, Customer Communications Management, Business Workflow Analysis, Marketing Analytics, Workflow Management, Customer Engagement, Personalized Campaigns, Performance Analysis, Process Design, Customer experience improvement, Automation, Marketing, Business Logic

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Competitive Messaging & Content

    Skills you'll gain: Prompt Engineering, Competitive Analysis, Product Marketing, Prompt Engineering Tools, Content Strategy, Keyword Research, Content Marketing, Content Creation, Product Strategy, Content Optimization, Content Development and Management, Competitive Intelligence, Market Analysis, Search Engine Optimization, Go To Market Strategy, Market Intelligence, Target Audience, Company, Product, and Service Knowledge, Generative AI Agents, Value Propositions

    Intermediate · Course · 1 - 3 Months

1…929394…530

In summary, here are 10 of our most popular marketing strategy courses

  • Talent Acquisition: HRCI
  • Advanced Optimization & Experimental Design: Coursera
  • Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator: Yale University
  • Market Intelligence and Audience Insights: Coursera
  • Cybersecurity in the AI Era: University of Maryland, College Park
  • Analytics & Optimization Workshop (LinkedIn Focus): University of California, Davis
  • Strategic Planning and Execution: University of Virginia
  • Business English Communication Skills: University of Washington
  • Facebook For Dummies: John Wiley & Sons
  • Customer Intelligence: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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425 courses
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145 courses
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471 courses
Math and Logic
70 courses
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