Alex Genadinik

Digital Marketing Masterclass: A-Z Marketing Strategy - 2026 Specialization

Alex Genadinik

Digital Marketing Masterclass: A-Z Marketing Strategy - 2026 Specialization

A-Z of Digital Marketing: Social Media And SEO.

Start with sound planning and fundaments, and go on to master social media marketing and SEO

Alex Genadinik

Instructor: Alex Genadinik

1,544 already enrolled

Included with Coursera PlusLearn more

Get in-depth knowledge of a subject

from 27 reviews of courses in this program

Beginner level

Recommended experience

20 weeks to complete
at 3 hours a week
Get in-depth knowledge of a subject

from 27 reviews of courses in this program

Beginner level

Recommended experience

20 weeks to complete
at 3 hours a week

What you'll learn

  • Create an ideal marketing strategy and a marketing plan.

  • Promote any business by using a combination of social media marketing and SEO.

  • Achieve traffic and revenue growth by using the most modern and optimal strategies.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Alex Genadinik

Specialization - 16 course series

What you'll learn

Skills you'll gain

Category: Marketing Planning
Category: Growth Strategies
Category: Strategic Marketing
Category: Business Marketing
Category: Marketing
Category: Marketing Strategy and Techniques
Category: Customer Retention
Category: Advertising
Category: Customer Acquisition Management
Category: Digital Marketing
Category: Marketing Strategies
2026 Marketing Introduction And Fundamentals

2026 Marketing Introduction And Fundamentals

Course 2, 2 hours

What you'll learn

Skills you'll gain

Category: Marketing
Category: Target Market
Category: Target Audience
Category: Estimation
2026 Reddit Marketing To Boost Traffic And Sales

2026 Reddit Marketing To Boost Traffic And Sales

Course 3, 2 hours

What you'll learn

Skills you'll gain

Category: Community Development
Category: Social Media
Category: Target Market
Category: Content Marketing
Category: Product Promotion
Category: Promotional Strategies
Category: Online Advertising
Category: Blogs
Category: Social Media Marketing
Category: Target Audience
Category: Social Media Content
Category: Digital Advertising
Category: Advertising
2026 Instagram Marketing: Viral Algorithms Plus Ads

2026 Instagram Marketing: Viral Algorithms Plus Ads

Course 4, 5 hours

What you'll learn

Skills you'll gain

Category: Paid media
Category: Social Media Content
Category: Subcontracting
Category: Drive Engagement
Category: Social Media Strategy
Category: Content Creation
Category: Content Strategy
Category: Advertising
Category: Social Media Marketing
Category: Social Media
Category: Social Media Management
Category: Marketing Automation
Category: Instagram
Category: Online Advertising
Category: Digital Advertising
Category: Strategic Marketing
Category: Facebook

What you'll learn

Skills you'll gain

Category: Advertising
Category: Marketing Strategies
Category: Case Studies
Category: Social Media Strategy
Category: Social Media
Category: Growth Strategies
Category: Digital Advertising
Category: Paid media
Category: TikTok
Category: Online Advertising
Category: Social Media Marketing

What you'll learn

Skills you'll gain

Category: Social Media Marketing
Category: Content Creation
Category: Social Media Content
Category: Marketing
Category: Drive Engagement
Category: Online Advertising
Category: Driving engagement
Category: Advertising
Category: Social Media
Category: Digital Advertising
Category: Copywriting
Category: Social Media Strategy
Category: Professional Networking
Category: Instagram

What you'll learn

Skills you'll gain

Category: Social Media Marketing
Category: Product Promotion
Category: Brand Awareness
Category: Promotional Strategies
Category: Content Creation
Category: Social Media
Category: Marketing
Category: Driving engagement
Category: Branding
Category: Social Media Strategy
Category: Drive Engagement
Category: User Feedback
Category: Social Media Content
Category: Product Marketing

What you'll learn

Skills you'll gain

Category: Drive Engagement
Category: Social Media Marketing
Category: Facebook
Category: Social Media Strategy
Category: Social Media Management
Category: Digital Advertising
Category: Promotional Strategies
Category: Target Audience
Category: Marketing
Category: Instagram
Category: Online Advertising
Category: Driving engagement
Category: Advertising
Category: Event Marketing
Category: Copywriting
Category: Meta Ads Manager
2026 Market Research: Consumer Behavior & Psychology

2026 Market Research: Consumer Behavior & Psychology

Course 9, 5 hours

What you'll learn

Skills you'll gain

Category: Google Analytics
Category: Consumer Behaviour
Category: Marketing Psychology
Category: Key Performance Indicators (KPIs)
Category: Marketing Strategies
Category: Surveys
Category: Target Audience
Category: Data-Driven Decision-Making
Category: Market Research
Category: Marketing
YouTube Marketing 2026: YouTube SEO & Algorithms

YouTube Marketing 2026: YouTube SEO & Algorithms

Course 10, 11 hours

What you'll learn

Skills you'll gain

Category: Search Engine Optimization
Category: Drive Engagement
Category: Digital Advertising
Category: Social Media Content
Category: Branding
Category: Product Promotion
Category: Strategic Partnership
Category: Video Production
Category: Social Media Marketing
Category: Marketing Strategies
Category: Online Advertising
Category: Live Streaming
Category: Content Optimization
YouTube Ads & Video Marketing - 2026

YouTube Ads & Video Marketing - 2026

Course 11, 4 hours

What you'll learn

Skills you'll gain

Category: Growth Strategies
Category: Copywriting
Category: Advertising Campaigns
Category: Campaign Management
Category: Online Advertising
Category: Digital Advertising
Category: Advertising
Category: Drive Engagement

What you'll learn

Skills you'll gain

Category: Promotional Strategies
Category: Product Promotion
Category: Earned Media
Category: Search Engine Optimization
Category: Media Relations
Category: Blogs
Category: Podcasting
Category: Branding
Category: Public Relations

What you'll learn

Skills you'll gain

Category: Content Marketing
Category: Social Media Content
Category: Social Media
Category: Content Strategy
Category: Content Creation
Category: Copywriting
Category: Content Performance Analysis
Category: Social Media Marketing
2026 Most Beginner SEO Course For Complete Beginners

2026 Most Beginner SEO Course For Complete Beginners

Course 14, 1 hour

What you'll learn

Skills you'll gain

Category: Web Presence
Category: Search Engine Optimization
Category: Blogs
Category: Keyword Research
Category: Digital Marketing
SEO Keyword Research - First Step In Your SEO - 2026

SEO Keyword Research - First Step In Your SEO - 2026

Course 15, 4 hours

What you'll learn

Skills you'll gain

Category: Marketing
Category: Search Engine Optimization
Category: Google Analytics
Category: Keyword Research
Category: Digital Marketing Tools
Category: Marketing Strategies
On-Page SEO

On-Page SEO

Course 16, 6 hours

What you'll learn

Skills you'll gain

Category: Content Creation
Category: Web Content
Category: Content Optimization
Category: Blogs
Category: Copywriting
Category: Digital Marketing Tools
Category: Search Engine Optimization

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Instructor

Alex Genadinik
Alex Genadinik
146 Courses58,386 learners

Offered by

Alex Genadinik

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Learner reviews across Digital Marketing Masterclass: A-Z Marketing Strategy - 2026

avg. across 16 courses

  • 5 stars

    84.61%

  • 4 stars

    5.12%

  • 3 stars

    5.12%

  • 2 stars

    0%

  • 1 star

    5.12%

LZ
Course: 2026 Instagram Marketing: Viral Algorithms Plus Ads

Reviewed on May 18, 2026

LZ
Course: How I Got 1k Followers In 1 Day: TikTok Marketing & Ads

Reviewed on May 18, 2026

LZ
Course: Twitter Marketing And Ads: 1000% Engagement And Followers

Reviewed on May 28, 2026

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